Monday, September 14, 2009


I will never forget my stay at the hotel Villa La Massa, a beautiful 16th century villa owned by the Medici family. My honeymoon took me to the grand Florentine estate visited by stars like Elizabeth Taylor and Gregory Peck. Lavishly decorated with antiques, tapestries and embroidered fabrics, our guestroom featured a massive canopy bed dressed in a rich, red antique brocade. Breathtakingly beautiful, the room was almost too stunning to sleep in. The sheets were crisp Frette linen-soft as a lamb's ear and cool to the touch. This was the start of my obsession with Frette linen.

Frette, the renowned maker of luxurious bed linen, began in 1860. Used in the finest hotels and homes, the bed linen is costly, but if taken care of, can last a lifetime. I was excited to hear about the new Edmond Frette line that was recently launched. Named after the companies owner, the line pays homage to modern Italian design with bold graphic prints and rich jewel tone colors, appealing to a younger buyer with more contemporary sensibilities. I particularly like the Bardot line which pairs playful black and white geometric sheets with a lively floral pillow patterned after antique hand painted tiles. The line ranges from sheets and pillows to throws and blankets made of luxurious cashmere and merino wool. If you can't make it to Florence this fall, La Dolce Vita can be found in a set of Frette sheets.

No comments: